Detoxes. Shite.

Detoxes. Shite.

Forgive the crassness of this post’s title, but at this point (3 weeks into 2017) I am utterly sick and tired of the relentless bullshit that is filling up my media feeds.

As with every January, a big part of the white noise is devoted to ‘detoxing’ away the festive season’s sins in an effort to get yourself to that slim and trim body in just a few weeks.

Without trying to argue the lack of sound evidence to support them, my biggest bug-bear with this approach (as with any quick fix dieting approach) is the damage they cause mentally.

The pyramid of ‘evidence’ that supports detoxes and all the other nonsense I see every January.

Working as a coach, I already encounter enough people that have a corrupted relationship with food and the related depression caused by unrealistic expectations with their fat loss results. This yearly nonsense just adds more fuel to the fire.

This mentality of binge eating and then punishing yourself used be a cause for concern, a sign of an eating disorder, but now somehow it has become an acceptable marketing ploy.

If you are genuinely concerned about detoxing effectively you need two things to begin. A liver and at least one functioning kidney. Add some regular water and a consistent healthy diet and you’re all set.

The real key to long-term success in improving your health is paying attention to what you put into your body the first place and being mindful of what has actually been shown to work.

For example, the most important factor in successful weight loss is calorie restriction – which, to be fair, a lot of detoxes do – replacing your food with green water will certainly achieve that, all though you may find that dropping you daily food intake to less than a third of what you usually eat is somewhat problematic to stick to.

But even that takes a backseat to the real issue. Your mindset and relationship, not just with food, but yourself and your life. Which can be painful to face up to, but is the only sustainable to approach to helping yourself long term.

Your health and fitness is a product of your daily habits. Your habits are products of your daily thinking. Without changing your habits and your thinking, you are doomed to repeat the same cycle every year of being sold into buying magic beans as a cure all for your diet and health goals.

Here are a few interesting articles related to the nonsense of detoxes and diet trends to watch out for this year…


Detoxes: an undefined scam

What’s the best detox or cleanse?

Diet Trends of 2017

Is your coach/trainer a member of the A-Team?

It’s a busy time of year for the health and fitness industry – many a new year’s resolution to be made and many people will start wokring out with a coach/trainer to help them on their way.

As a tongue-in-cheek approach to picking a coach, I’ve used the members of that 80’s Saturday afternoon classic the A-Team as a guide.

So what do you look for in a coach? And how the hell does it have anything to do with the A-Team?

If we look at our four main characters, we can draw some interesting parallels between the show and what will be happening in gyms around the world.


facemanCoach Type 1: Faceman

Played by Dirk Benedict in the show.  The Faceman was a suave and charming character, who got by on good looks and being able to talk his way out of tight situations.

This type of coach will look the part – which is not a bad thing in itself, but will be mostly interested in themselves and spend a great deal of time looking in the mirror and/or chatting up other gym members.

Continue reading

A little, no make that a MASSIVE rant…

I keep experiencing an odd phenomenon now that I’ve started using BioSignature with clients.

The use of well chosen supplements is VERY IMPORTANT to getting results, as they can be used to overcome serious nutritional deficiencies and support the excretion of toxins from the body:

As those of you who have had your assessments done, for the most part I recommend Poliquin’s own supplements.  They do not come cheap, but there are 4 very good reasons why I recommend them:

  1. They work.
  2. The are of the highest quality manufacturing and ingredients possible (
  3. He puts his own name to them.

But don’t take my word for it:

From Nick Mitchell (London’s most reputable trainer for results – has written for both Men’s Health and Men’s Fitness):

Independent review (multi vitamin vs. centrum):

Now back to the odd phenomenon, I’ve called it “BS-itus”.

It usually occurs as follows:

  1. Young male comes for BioSignature and advice on how to get lean/ripped/jacked/hench/massive/cut…etc and tells me about how important it is to them to get results
  2. After the assessment I recommend the most beneficial supplements and training to overcome usually years of appalling diet, lifestyle and training practices
  3. They moan about how expensive they are and training is and don’t buy them or invest in regular coaching
  4. They think nothing of blowing £40 – £60 a night on the booze – sometimes two nights in a row
  5. They then moan about not getting results

Why is it called BS-itus? Because when you talk about not being able to afford good quality supplements yet are willing to spend £60 a week turning yourself into a human waste disposal unit, I must assume you have a serious mental condition.

In some very acute cases, said young male will then go on to spend even more money on the latest protein powder/creatine supplement or any other genuinely over-priced nonsense that comes in a fancy pot because the bloke (jacked off his head on steroids and paid to advertise it for large sums of money) who advertised the product in the magazine looked awesome.

There is however a cure…

Stop deluding yourself and get focused on what is really important – GREAT HEALTH, FITNESS AND A HIGH QUALITY OF LIFE FOR YEARS TO COME.

If you want results you have to make changes, if you didn’t you would already be where you wanted to be.


Schwarzenegger on Childhood Obesity: Let’s work Together.

Following on from my previous post featuring Jamie Oliver on his quest to improve diet in the US, today I have a great video from Governor Schwarzenegger about tackling the problem of childhood obesity.

He talks about the improvements that have both already been made and those that need to be made in California and the US. I think his points are valid in nearly every country in the developed world.

Fresh foods, access to clean water and more exercise. Simple.

Educate Every Child About Food.

Jamie Oliver is currently in America fighting the crusade against poor eating and obesity.

In much the same way as he did in the “Jamie’s School Dinners” series on Channel 4, he is visiting schools and communities and using the power of knowledge to help transform people’s lives.

So profound has his impact been, that the good people at TED have awarded him the TED 2010 prize for his work.

Here is the video from Jamie’s passionate lecture at TED:

“I wish for your help to create a strong, sustainable movement to educate every child about food, inspire families to cook again and empower people everywhere to fight obesity.” – Jamie Oliver